The Innovation Management Body of Knowledge helps to extend the existing knowledge of business professionals around the topics of Innovation Strategy, Innovation Capacity, and Innovation Discipline. By then breaking down these three core components of innovation management into a comprehensive nine-step process, readers can approach the complexities of innovation with greater ease and confidence. Included within are stories from a wide array of companies that have succeeded in one or more of these nine areas of innovation.
This book is a brief, yet comprehensive description of a truly effective approach to innovation and innovation processes that encompass the entire value chain from concept to customer It proposes an inspiring “big picture” of innovation as well as the many small steps it takes to realize that vision.
If you are looking to learn about business innovation, the process to drive it forward, and tools to generate breakthrough innovations